Social media enables local government to enhance their existing community engagement and communication campaigns.
…..and why is it required? O’Reilly coined the phrase Web2.0: internet as a platform (O’Reilly , 2010) and has subsequently defined a new approach to the way government uses the internet as Gov. 2.0: Government as a platform. O’Reilly defines Gov. 2.0 as “then, is the use of technology—especially the collaborative technologies at the heart […]
This section will review recent publications regarding the future of the internet and evaluate the possible internet roadmap up to 2020 in terms of the impact on social media community groups. The following areas will be covered: Cloud Computing Devices and the drive for mobility Internet of things Data Security and use Data is king: […]
Social media was borne out of the technical infrastructure and adaption of the new business revolution provided by Web 2.0. Kaplan and Haenlein (2010) define it as: “Social Media is a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of User […]