The key to gaining traction in an online environment is to integrate both your website and social media. The driver for your strategy should be your company's business case. Whether your selling products and/or services, your online strategy should enable you to get your message out to wider audience.
Social media can seem daunting at first as are there is a wide variety of social networks and applications available. We can provide advice on what should be included in your social media strategy depending on your available time and resources. We can provide strategies for both small business owners, large and small companies as well as community groups.
The strategies will put both your business and technical requirements of your website and social media into an understandable context that will help you make the correct decisions to fulfill your web and social media requirements. Figure 1 describes the recommended process. We can provide detailed advice on what each step requires and the choices you have at each stage.
For more details on areas where EcoPortal can assist your business please don’t hesitate to contact us.